Liberty Intercept Blog

Packaging with the Diva

Written by Elaine Spitz | Jul 13, 2011 10:59:00 AM

Bringing a new product to market requires a great idea that fulfills a need, as well as the perfect packaging to convey your message in succinct and appealing fashion to your target audience. Given the plethora of vendors, materials, design options, legislation, and environmental issues to be considered,  packaging a product can be a daunting and expensive task. The value of experience to achieve success cannot be minimized.

Experience, thy name is JoAnn Hines, known in packaging circles as the Packaging Diva. The Diva's strength is her 30+ years of experience in and knowledge of the packaging industry, coupled with her willingness to share information and connect people who know that good packaging matters. If you have a new product and seek the perfect packaging to bring it to market, look no further - the Diva will send you in the right direction.

Hines' connections in the world of manufacturing and packaging are world-wide and growing. Her Packaging University, Packaging Diva, Packaging Coach and Women in Packaging sites provide a smorgasboard of resources for the novice or experienced packaging professional. Packaging news and innovation are important to the Diva, who shares stats, white papers, industry event information, and new opportunities with her inner circle. Even the packaging industry job seeker can learn new ways to package him or herself from the Packaging Diva.

Be part of the conversation by connecting with @packagingdiva on Twitter.

Liberty Packaging Co. is pleased to be a member of JoAnn Hines' Women in Packaging group.

Intercept Technology Packaging products fit within a sustainability strategy because they are reusable, recyclable, do not contain or use volatile components (No VOCs, Not a VCI) and leave a smaller carbon footprint than most traditional protective packaging products.