Peter Drucker*, the father of modern management, wrote, “the purpose of a business is to generate new customers, and only two functions do that: marketing and innovation. All other business functions are expenses.” A strong brand is invaluable as the battle for customers intensifies every day.
Liberty Intercept Blog
Bell Labs Honored by IEEE
Posted by Joe Spitz on Feb 3, 2015 11:29:00 PM
For the first time in the nearly forty year history of the IEEE Milestones program, the group gave four awards in one day to the same company. That company is of course Bell Labs, currently a subsidiary of Alcatel Lucent. President of Bell Labs Marcus Weldon (center of photo) was there to receive the four awards for communications theory and networks, wireless and satellite communications, digital signal processing and computing, and solid-state and optical devices.
Topics: Bell Labs, IEEE, innovation
Packaging A Superior Brand
Posted by Elaine Spitz on Sep 24, 2012 10:17:00 PM
Peter Drucker*, the father of modern management, wrote, “the purpose of a business is to generate new customers, and only two functions do that: marketing and innovation. All other business functions are expenses.” A strong brand is invaluable as the battle for customers intensifies every day.
Topics: Intercept Technology packaging, Bell Labs, Statue of Liberty